Keyword : Keywords: Twitter ban, SMEs, Press Freedom, Lagos State, Image problem
Author(s) : Sam-Loco Smith,PhD,
Abstract :
This study investigates the impacts of Twitter ban on the operations of small scale business operations in Lagos Nigeria. In conducting the study, survey research method was employed to reach 250 sampled respondents. The Social Responsibility Theory of the Media and the Libertarian Theory of the Media were used as theoretical base for the study. After the analysis, it was found that the interest exhibited by the respondents evidently shows that the business performance after Twitter ban has dropped the volume of business, and (90.5%) indicated that it has affectability to serve client effectively. This therefore caused a lot of reaction locally, nationally and globally.The findings also revealed that majority of respondents were against the idea of the Twitter ban. Based on these findings, it was recommended that government as a matter of urgency develop a public relation campaign strategy to transfer the perceived negative image of Nigeria government on the issue of freedom of expression and free speech.
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